BEER DIE GUYS

Overview

The Beer Die Guys are energizing a classic backyard game with their fresh approach. Through their growing community and knack for transforming casual hangouts into epic competitions, they've established themselves as lifestyle influencers and fun ambassadors. Their relaxed, engaging style connects with diverse audiences, making them ideal candidates for a custom marketing campaign to boost their brand.

The problem

The Beer Die Guys partnered with Filmatic seeking a dynamic marketing campaign to showcase their brand essence and product line. They needed a cohesive strategy that balanced their playful identity with high-quality production. The project scope included 7 unique advertisements, branded photography, and a highlight reel designed to engage existing fans while attracting new audiences.

Our solution

Filmatic dove headfirst into the world of The Beer Die Guys, learning everything about their brand and ethos. From the very start, we focused on creating a strategy that would be versatile yet consistent with their playful and competitive spirit. Our team scouted locations, planned out product-centric concepts, and brainstormed ways to showcase the fun and community behind Beer Die.

The plan was simple: visually stunning branding photos and multiple ads that would speak directly to their core audience, each one tailored to highlight a different aspect of their products—from gameplay essentials to lifestyle merchandise. This was all tied together with a high-energy highlight reel that brought their dynamic brand to life.

Our solution

Filmatic created social media reels and marketing ad assets for Silver Mountain that were designed to capture attention and drive action. These reels stood out on social feeds, boosting engagement, while our tailored ad assets maximized the impact of their campaigns, significantly increasing their online presence and attracting more visitors.

The results

The campaign exceeded expectations, resulting in a series of highly engaging ads and a cohesive brand story. The Beer Die Guys saw an immediate uptick in engagement across their social platforms, with the branding photos and ads driving impressive conversions. The highlight reel became an instant hit, not just as a promotional tool but as a rallying point for their fan base, energizing their community and drawing in new fans.